The Problem:

<aside> 🖊️ From Gen Z college students to older millennials, many people are looking to dating apps for love — but finding partners through apps can feel artificial and dehumanizing. Many users don't have a clear goal going into the experience, struggle to create profiles that they feel fully represent them, and frequently have little incentive to behave respectfully toward their matches. So how can a dating app empower its users to forge deeper connections even when not meeting these potential partners in person?

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Our Solution:

<aside> 🖊️ Keepler focuses on organically facilitating long-term relationships with a distinct focus on mindfulness: users begin by considering their goals for the experience, and continue to reflect through the built in "Keepler Reflection" space. To promote authenticity and simulate real life interactions, Keepler provides multimedia templates that help users create more holistic profiles and share aspects of themselves that may not shine on other dating apps. The app also inspires users to communicate with one another thoughtfully, honestly, and naturally by providing text and voice message options, encouraging less calculated discussion and a greater sense of intimacy from the start.

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The Impact:

<aside> 🖊️ Keepler will transform online dating into an experience where users can find meaningful connections by encouraging authentic reflection and purposeful conversations.

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